Moved This Blog
This blog has moved to: http://www.chattablogs.com/kodachromenights/
Please come visit. I wanted both of my readers to know the new blog is up and running.
Well I've got a Nikon camera; I love to take photographs...
This blog has moved to: http://www.chattablogs.com/kodachromenights/
Just read this in MediaPost's "Magazine Rack" online column:
I realize that the magazine business exists for no other reason than to hawk as much crap as humanly possible - and if there happens to be a readable story or two between the advertisements, all the better - but InStyle beats readers over the head with commerce. The main challenge in navigating the mag, in fact, is locating editorial content among the super-posh ads, which becomes a "Where's Waldo?"-type exercise after a while. In the September issue, it takes 19 page turns before one even reaches the table of contents. Just out of curiosity, how does a marketer distinguish itself in an environment featuring somewhere north of 300 ad pages?Great question. I'm a big fan of the truism/cliche that you get what you pay for, which holds true in some cases, but in the media is unreliable. For example, I love the NYTimes. I read the print edition daily, and leave half-read portions of it strewn about the house for days at a time. But I tried to cancel it the other day, mostly because I felt that I wasn't reading it enough, but also because I'm trying to trim the budget so I can make a trip to Edinburgh, Scotland next month somewhat less traumatic financially. I already pay a ridiculously low rate, but when I tried to cancel the woman gave me a deal now where I'm paying less than I pay for my morning cup of java for the Grey Lady. And I love the ads! They're half the reason why I enjoy the paper so much. Network television is free. Network television is the devil. The New York Times is nearly free. The New York Times is super liberal, but quite a good read, especially for the culture-starved denizen of middle Tennessee.
Okay, I've been keeping a list of funny e-mail subject lines for some time, and now I've culled them down to the top ten, Letterman-style. These are all real subject lines from actual spam I have received. By the way, they're all sexual, and you have to respect the creativity of the copywriters trying to dodge all the spam filters.
If you've been watching the devastation of New Orleans it seems to only be getting worse as the levees continue to spill water into the city and lawlessness reigns. Pray for this city and the surrounding area, and please either give blood or money to the Red Cross.
I just have to pass this Onion article on... It's too good.

